The name Artesyn is based on two words: 'artisan' for the company's creativity and 'synthesis' for its ability to work closely with customers.
US-headquartered Artesyn designs and manufactures power conversion and embedded computing solutions. The new Artesyn Embedded Technologies is a result of the integrated acquisitions of marques in the embedded computing and power conversion industries, including Astec Power, Artesyn Technologies, and Motorola Embedded Communications Computing Group.
The company has over 20,000 employees worldwide across nine engineering centers of excellence, five world-class manufacturing facilities, and global sales and support offices, including presences in Hong Kong, Japan and Singapore.
Artesyn also unveiled its new corporate logo in connection with the announcement, and is developing a new web presence at www.artesyn.com which is expected to go live by the end of March 2014. The new branding follows Platinum Equity's majority interest in the company from Emerson in November 2013. Emerson retained a 49 percent stake.
Jay Geldmacher, CEO of Artesyn Embedded Technologies, said Artesyn is poised to enhance its leadership position in power conversion and embedded computing solutions for the communications, computing, medical and industrial markets.
"As a standalone private company, Artesyn will create significant value-driven growth based on our global reach, an unrivalled understanding of our customers, excellence in engineering and world class manufacturing," said Geldmacher.
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