Citrix sets out Google Chromebooks use case for Windows

Vendors looking for opportunities to gain mindshare and market share with the April 8 end-of-support milestone for the Windows XP operating system, and in Citrix's case, Google Chromebooks may be one of these opportunities.
 
Citrix has announced that it is working with Google to deliver business-critical Windows apps to Google Chromebooks. One of the key needs for organisations adopting Chromebooks is to enable users’ anywhere, anytime access to Windows apps that are critical for business, such as line of business apps for HR, finance and sales. 

Chomebooks for Business combined with Citrix XenApp virtual app delivery solution and Citrix Receiver for HTML5 enable customers to deliver all types of Windows apps with the high-definition user experience of Citrix HDX technology and operational scalability for the largest organisations. The solution complements the recently announced Citrix GoToMeeting Free, a web-based collaboration platform that gives users quick and simple video conferencing for Chromebook users.
 
To accelerate the adoption of Chromebooks for business, Citrix is announcing a promotional discount of 25% for XenApp Platinum edition – the flagship version that also includes Citrix AppDNA application management technology. AppDNA technology simplifies and speeds up the migration for Microsoft customers from Windows XP to the newest versions. The promotion began 8 April, the date that Windows XP reached end-of-life.


"Enterprises have been steadily adopting Google Chromebooks as an easy-to-use and cost-effective alternative to traditional computing platforms. Citrix and Google have been working together since 2010 to ensure our customers have access to enterprise-critical Windows apps in the Chrome environment. The approaching Windows XP end-of-life brings a tremendous opportunity for organisations of all types to rethink their approach to computing and transition to Chromebooks for improved manageability, security and cost savings,” said Amit Singh, President, Google Enterprise on April 8.

To help customers understand the benefits of Chrome with XenApp, Citrix and Google are also running a joint educational seminar series, the first of which is on April 22, with another on May 13, 2014. 

Citrix and Google have been working together since Chromebooks were first released to deliver business apps to Chromebooks. Along with the availability since day-one of Citrix Receiver, Citrix has built a Citrix Ready verified ecosystem of Chromebook OEMs such as HP, Dell, Acer, Samsung and Toshiba to help ensure that customers can use the latest Chromebooks with the confidence that they will work with XenApp and XenDesktop solutions.

“Applications remain at the core of what business users need to get their jobs done. Citrix has been at the forefront of enabling technologies for delivering applications, securely, to users regardless of their device type or location. With the growing acceptance of new computing platforms in the enterprise, like Chrome, we are helping Chromebook users get access to these business-critical apps anywhere and at any time,” said Sudhakar Ramakrishna, SVP and GM, Enterprise and Service Provider Division at Citrix.