Four ways in which computers think like humans

FICO a predictive analytics and decision management software company, has shared an infographic about how big data analytic techniques are similar to the way the brain processes information.

The infographic focuses on four examples of artificial intelligence analytics that work the way people think, and are used in business applications such as combatting financial crimes and computer hacking as well as verifying identities.

Neural networks that use connections between bits of data to detect payment fraud in real time, as used in FICO Falcon Fraud Manager, which protects 2.5 billion payment card accounts worldwide.

Deep networks use multiple layers of data processing to recognise human faces and speech (and cats).

Neuro-dynamic programming  improves areas such as the conversational virtual agents in travel bookings, by continually recalculating the optimal action to take as new data becomes available; and

Cyber analytics protects computers from hackers by recognising control relationships between two entities (e.g., "victim" computer and "hostbot" computer).

"The human brain is the smartest computer ever known — and it's still a great mystery," said Dr Andrew Jennings, Chief Analytics Officer at FICO and Head of FICO Labs. "As researchers develop theories about how the brain works, data scientists are increasing the power, capacity and speed of analytic technology. The combination of these two phenomena – applying new theories of neuropsychology to develop sophisticated analytics software – will enable us to solve previously unsolvable problems."

FICO's artificial intelligence infographic can be viewed and downloaded here. 

*Images from FICO's artificial intelligence infographic.