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| Source: HTC blog. |
“Today, HTC is once again changing the way that people think about technology,” said Peter Chou, CEO, HTC Corporation. “Back in 1997, we allowed people to leave their laptops at home in favour of powerful, pocket-sized smartphone computing. Today we are taking a similar leap forward. Combining incredible hardware with unrivalled software, HTC is reinventing the way we think about imaging. We are taking you out from behind the viewfinder and putting you back where you belong, at the heart of the action.”
Re-imagining the point-and-shoot category, RE is a cylindrical handheld camera that features a built-in grip sensor to activate when it is picked up, eliminating the need for a power button. A 146 degree wide-angle lens and slow-motion and time lapse recording enable RE to capture moments in new ways. The accompanying RE app for Android and iOS* features a remote live viewfinder to set up the shot and watch live action, as well as to view pictures and video on the camera. RE will eventually offer real-time video streaming to YouTube.
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| Source: HTC. The HTC Desire EYE in submarine blue. |
Continuing HTC’s heritage of smartphone innovation, HTC also launched its new top-of-the-range HTC Desire model, the HTC Desire EYE. The waterproof** 4G smartphone is designed to be the ultimate multimedia companion with advanced camera, microphone, and display components.
The phone runs on the Qualcomm Snapdragon 801 processor. Two 13MP cameras (front and rear) provide detailed image quality, and shots can be made one-handed. The HTC Desire EYE has back side illumination*** (BSI) sensors to deal with low-light conditions, and dual-LED flash on both cameras. In addition, three dedicated microphones ensure crystal clear voice and video calling, while HTC BoomSound and a 5.2” Full HD display offer and the perfect way to view your photos and videos.
The new HTC EYE Experience takes mobile imaging software into a new league with face tracking for up to four people in the same room, with each face cropped and positioned on the screen for maximum clarity. The option to share screens adds productivity to smartphone-based video chats as well.
The new Zoe collaborative video-editing app allows users to remix photos and videos into highlight reels, complete with themes and soundtracks. Integrating fully with RE, Zoe video highlights are automatically generated and ready to share.
Zoe 1.0 is available free on Android now and coming on iOS later this year, while The HTC Desire EYE will be rolled out through mobile operators and major retailers across EMEA and Asia from October. The HTC EYE Experience will roll out to the following models (full feature list to be confirmed at roll-out): HTC One (M7), HTC One (M8), HTC One E8, HTC One mini, HTC One mini 2, HTC One max, HTC Desire 816, HTC Desire 820 and HTC Butterfly 2 in the coming months. RE will be available in the US from late October and will then be rolled out to other regions subsequent to that. Please contact your local market for more information.
* Compatible with Android 4.3 and upwards, iOS 7 and 8.
**Rated IPx7, 1 meter underwater for 30 minutes, out of the box.
***BSI sensors are designed to handle low light situations more effectively than conventional camera sensors so that clearer pictures result in a dim environment.
The phone runs on the Qualcomm Snapdragon 801 processor. Two 13MP cameras (front and rear) provide detailed image quality, and shots can be made one-handed. The HTC Desire EYE has back side illumination*** (BSI) sensors to deal with low-light conditions, and dual-LED flash on both cameras. In addition, three dedicated microphones ensure crystal clear voice and video calling, while HTC BoomSound and a 5.2” Full HD display offer and the perfect way to view your photos and videos.
The new HTC EYE Experience takes mobile imaging software into a new league with face tracking for up to four people in the same room, with each face cropped and positioned on the screen for maximum clarity. The option to share screens adds productivity to smartphone-based video chats as well.
The new Zoe collaborative video-editing app allows users to remix photos and videos into highlight reels, complete with themes and soundtracks. Integrating fully with RE, Zoe video highlights are automatically generated and ready to share.
Zoe 1.0 is available free on Android now and coming on iOS later this year, while The HTC Desire EYE will be rolled out through mobile operators and major retailers across EMEA and Asia from October. The HTC EYE Experience will roll out to the following models (full feature list to be confirmed at roll-out): HTC One (M7), HTC One (M8), HTC One E8, HTC One mini, HTC One mini 2, HTC One max, HTC Desire 816, HTC Desire 820 and HTC Butterfly 2 in the coming months. RE will be available in the US from late October and will then be rolled out to other regions subsequent to that. Please contact your local market for more information.
* Compatible with Android 4.3 and upwards, iOS 7 and 8.
**Rated IPx7, 1 meter underwater for 30 minutes, out of the box.
***BSI sensors are designed to handle low light situations more effectively than conventional camera sensors so that clearer pictures result in a dim environment.
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