Citrix desktop and app virtualisation accelerate SaveMax Super Grosir store launch

Source: SaveMax Super Grosir website.

Citrix, a secure mobile workspace delivery player, has enabled SaveMax Super Grosir, a wholesale retailer in Indonesia, to accelerate the launch of its second store in West Java by ensuring the seamless delivery of mobile workspaces to its employees. With a combination of desktop virtualisation using Citrix XenDesktop and application virtualisation using Citrix XenApp, SaveMax Super Grosir successfully launched its second store more than one month ahead of schedule.

SaveMax Super Grosir is part of the Gunung Sewu Group, one of Indonesia’s largest private investment and management conglomerates. Since its first store launch in 2014, SaveMax Super Grosir’s operations have grown rapidly, with its headcount expanding by 250% the year. The wholesale retailer carries a wide range of grocery products, offering one-stop grocery shopping services online as well as through physical stores. Targeted at trade customers at hotels, restaurants and cafés, amongst others, SaveMax Super Grosir’s success depends heavily on the quality and speed of the customer experience it delivers. Any service disruption could result in a significant loss to the business.

SaveMax Super Grosir chose Citrix XenDesktop and XenApp to deliver applications and desktops as secure mobile services across thin clients and authorised tablets. With a native touch-enabled look-and-feel that is optimised for each type of device and network, SaveMax Super Grosir’s employees are empowered with a rich and consistent virtual desktop experience to better respond to customer requests, no matter where they work from. They are able to access, on-demand, Pronto enterprise resource planning software for invoicing, inventory and ordering. Consequently, SaveMax Super Grosir is able to seamlessly deliver applications, desktops and data, provisioned in real time, to ensure business efficiency and continuity.

Citrix XenDesktop and XenApp simplify desktop and application management for SaveMax Super Grosir’s IT team by centralising control and security of intellectual property. With helpdesk support centralised, adding new desktops and applications, and applying patches and updates can be easily completed. The streamlined IT management allows the publishing and delivery of applications and desktops with maximum IT control but at a lower cost, while providing employees with an enhanced user experience.

Implementation of additional Citrix XenDesktop and new XenApp solutions across the SaveMax network started in August 2015 and was completed by November, one and a half months earlier than expected. Throughout the implementation, SaveMax Super Grosir’s operations remained uninterrupted.

Said Joanito Iwan, Information Systems & Technology Director for SaveMax Super Grosir, “Due to Indonesia’s unique geography and size, we often work in remote locations, making mobility crucial for our business growth. Citrix XenDesktop and XenApp integrate seamlessly into our existing IT infrastructure and provide us with performance, scalability, agility and security. Citrix has enabled us to expand rapidly and easily, while keeping sight of our business goals. As Indonesia’s Internet connectivity improves, we plan to implement Citrix NetScaler for our two store launches in 2016.”

SaveMax Super Grosir will leverage on Citrix NetScaler, a networking solution designed to achieve high levels of performance and application availability, for load balancing across all its stores. Complementing its existing infrastructure, SaveMax hopes to maximise its employees’ virtual desktop experience on any personal or corporate device. The solution ensures security for remote access using a wide range of user authentication methods, along with network and application-layer protection to control traffic.

“The success of our first implementation of Citrix XenDesktop in 2014 allowed us to effectively build a solid and resilient IT infrastructure. Combining Citrix networking and virtualisation solutions together will help us further minimise downtime as we perform software updates and maintenance from a central location. With the speed at which technology is evolving, it is important for us to select the right partners for continued and reliable growth, all while driving greater business value and keeping our overheads low,” added Iwan.

“Citrix remains committed to helping businesses capitalise on the benefits of enterprise mobility. We are gratified to continue working with SaveMax Super Grosir in their journey towards a fully mobile-enabled workforce. SaveMax Super Grosir’s comprehensive enterprise mobility management strategy will not only enable greater workforce flexibility but in return, help improve productivity while reducing costs. Ultimately, the end result for SaveMax Super Grosir is an enhanced customer experience and satisfaction as cost-savings are passed on to end-users,” said Mark Micallef, Area Vice President, ASEAN, Citrix.