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Thursday, 11 February 2016

Industry players commemorate Valentine's Day

Valentine's Day is now part of marketing and communications budgets, even for the tech industry.

Source: Parallels. Infographic showing perfect digital pairings, such as Spotify Premium paired with Chromecast Audio.


In the spirit of celebrating things that go well together, such as the best features of Mac and Windows in Parallels Desktop for Mac, Parallels has come up with an infographic titled the Perfect Digital Duo for Valentine's Day. Besides Mac and Windows, FourSquare and Uber, Spotify Premium and Chromecast Audio as well as the Apple Watch and the iPhone have been identified as perfect digital matches.

Source: Skype. Some of the new Mojis.
Source: Skype. Some of the new Mojis.
Skype has released a set of love-inspired 'Mojis' in partnership with Sir Paul McCartney. According to a blog post announcing Mojis, a Moji is a short clip from a movie or TV show that can be included directly into a Skype chat "when words aren’t enough to capture for that 'ah-hah', 'haha', or 'yikes' moment", similar to the way GIFs can be used in online conversations today. The new Mojis couple original designs with the unique musical compositions from Sir McCartney to add a new dimension to the conversation.

Interested? 

The Love Mojis will be rolled out on  the latest Skype app for Windows, Mac, Android, or iOS. 
Watch the video about the collaboration between Skype and Sir McCartney

Read the TechTrade Asia blog post about how tech vendors made the most of Valentine's Day in 2014

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