Key information on digital transformation consolidated in playbook from BMC, PSFK

BMC, the global player in IT solutions for the digital enterprise, has teamed with think tank PSFK to develop The Digital Transformation Playbook. The guide provides key insights and steps to enhance customer experiences, processes, and business models through digital transformation. According to Capgemini Consulting, digital enterprises can look forward to a 26% increase in profitability, a 12% increase in valuation, and a 9% increase in revenue to asset ratio*.

“Most organisations are beginning to recognise they are losing pace in today’s highly mobile, cloud-driven environment where an optimal customer experience is defined by fast, seamless and secure interactions from anywhere using any device,” said Piers Fawkes, Founder of PSFK. “They know new technology and reconceived business processes are key to digital transformation, but what is the right path forward? The Digital Transformation Playbook provides a roadmap to help decision makers determine how to identify the unique challenges of their businesses and set a path for success.”

The Digital Transformation Playbook includes four digital transformation opportunities for businesses:

o Rapid application innovation

o Big data for improved insight

o Enabling the next generation workplace

o Security at the speed of business

“For businesses, digital transformation will be as disruptive as the industrial revolution, and companies must either adapt to win or risk becoming obsolete,” said Nick Utton, CMO of BMC. “Together with PSFK, BMC is sharing best-in-class opportunities and actionable strategies that organisations can leverage as decision makers are considering, beginning or continuing the transition into a digital enterprise.”

Interested?

Download The Digital Transformation Playbook

*Capgemini Consulting, The Digital Advantage: How digital leaders outperform their peers in every industry, 2015.