Blackmagic Design launches 4K camera, post-production software in APAC

Source: Blackmagic Design. Camera, video editing software
to be launched in Asia Pacific at Broadcast Asia.

Blackmagic Design is launching the Pocket Cinema Camera 4K and DaVinci Resolve 15 in the Asia Pacific region at Broadcast Asia. While the products are targeted for professional film-making, the line is blurring between professional tools and high-end solutions for business or even personal use.

“Blackmagic Design is dedicated to allowing the highest quality video to be affordable to everyone, so the post-production and television industry can become a truly creative industry,” said Grant Petty, Blackmagic Design CEO.

The new US$1,295 Pocket Cinema Camera 4K features a full size 4/3 HDR sensor with native 4,096 x 2,160 resolution and 13 stops of dynamic range for true digital film quality.

The full size of the 4/3 sensor is designed to perfectly match MFT lenses. The latest Blackmagic Design colour science lets customers shoot images that are far better than DSLR cameras and even better than professional digital film cameras, the company said. 

Also new is DaVinci Resolve 15, a suite of four high-end post-production applications combining professional offline and online editing, colour correction, audio post-production and visual effects in one software tool. With Blackmagic's Fusion compositing software integrated into DaVinci Resolve 15 and Blackmagic’s collaborative workflow, a project can now be processed by various departments or agencies simultaneously. Fusion enables cinematic feature film quality visual effects and broadcast motion graphic animations.

DaVinci Resolve is free, and has all of the professional editing, colour correction and Fairlight audio tools for SD, HD and Ultra HD work at up to 60 frames per second. DaVinci Resolve Studio is the paid version and adds support for 4K and higher, along with frame rates up to 120 fps. It also includes additional image processing features and filters that are not in the free version. DaVinci Resolve Studio is available for a one-off cost of US$299, which the company notes is "50% less than the cost of popular cloud subscriptions".

Details:

Broadcast Asia is on at Suntec Singapore, Level 6, 26-28 June 2018. Blackmagic Design has a booth at 6S2-01.