- More than half (57%) of Singapore respondents* said they have purchased more online and used online banking.
- Fifty-six percent preferred takeaway to dine in.
- Six in 10 (61%) said that they would likely use public transport in the next six months.
Over the past six months, the number of Singaporeans expecting COVID-19 to affect their day to day life for more than a year has doubled (37% today, up from 18% in May 2020). Just under half (44%) said it will continue to affect their lives for the next 12 months.
The move to online shows no signs of slowing with 73% of people saying it is likely they will continue online shopping over the next six months. More than half (57%) of the respondents* said they have purchased more online and used online banking since the beginning of the pandemic. Shopping for groceries online increased (44%), for example, while visits to retailers have decreased (47%).
Takeaways have become more popular, with 56% said it is likely they will pick up food from a restaurant rather than dine in.
The majority (92%) are saying that they are concerned by the pandemic, but over six in 10 (61%) said they will likely use public transport in the next six months, with eating at restaurants (58%), visiting the park (51%), and going to the mall (50%) being other popular options. Air travel is the least likely behaviour to return, with more than 60% saying it’s unlikely they’ll travel internationally by plane.
“After months of disruption, we are beginning to see new behaviours and preferences emerge that are likely to remain post-pandemic. There is no doubt that there has been a massive shift towards digital, making it critical for brands to ensure they are able to optimise the experience they deliver on their digital channels including mobile applications.
"Simultaneously, even though Singaporeans are beginning to go back to some previous habits, high levels of ambiguity remain, meaning businesses must be able to understand and quickly respond to changing environments. Businesses can deal with this ambiguity using tools like Qualtrics to get an 'always-on' and integrated understanding of their customer experience across touchpoints, equipping them with end-to-end insights to continually deliver superior customer experience.” said Harish Argarwal, Head of CX Strategy for Southeast Asia at Qualtrics.
*Qualtrics surveyed 328 Singaporeans aged 18-65 in September 2020.
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