UAE announces the world’s largest platform for media, content and entertainment

Source: BRIDGE Summit website. Visuals from the website.

The UAE National Media Office (NMO) has launched the BRIDGE Summit, scheduled to take place in Abu Dhabi from December 8 to 10, 2025 at the Abu Dhabi National Exhibition Centre (ADNEC), the region’s largest venue. The summit is expected to be the world’s largest gathering of leaders in media, cultural, and creative industries, alongside policymakers, offering a global platform for collaboration and knowledge exchange.

Spanning over 1.65 M sq ft across six zones, the event is slated to attract more than 60,000 participants, including creators, producers, artists, publishers, entrepreneurs, investors, universities, and research centres. The summit will feature over 400 global speakers and 300 exhibitors.

BRIDGE Summit will host more than 300 activities and activations, including 200 panel discussions and talks, 50 workshops, and interactive sessions, designed to foster cross-sector collaboration. Participants will have the opportunity to forge deals and partnerships, develop production ecosystems and value chains, and exchange expertise with leading global industry figures.

Seven content tracks create a panoramic view of the forces driving the future of global media and entertainment:

- The Media Track explores the evolution of newsrooms, social platforms, story formats, audience dynamics, and distribution models.

- The Creator Economy Track, on the other hand, examines how creators generate value, from revenue streams and brand deals to fan subscriptions and platform tools.

- The Music Track dives into digital production, streaming economies, fan communities, rights and royalties, and the rise of AI composers.

- The Gaming Track immerses participants in e-sports arenas, virtual worlds, interactive play, modding culture, and evolving game economies.

The Tech Track focuses on breakthroughs in AI models, generative tools, mixed reality, automation, and the future of data.

- The Marketing Track highlights the strategies shaping performance ads, story-driven brands, consumer insights, omni-channel engagement, and influencer playbooks.

- The Picture Track showcases the power of visual storytelling through cinematic tech, short-form videos, streaming originals, immersive visuals, and cross-media narratives.

By launching BRIDGE Summit, the UAE reinforces its mission to create spaces for positive influence and constructive exchange among cultures, cementing its role as a global platform for shaping major transformations in media, content, and creativity.

Details

Register for the BRIDGE Summit 2025 at https://www.worldmediabridge.com/en/