Samsung Singapore celebrates inspiring young go-getters

Source: Samsung Singapore. Team Unstoppable. From left: Polin, Sarun, Chau, Meftah, Golosinda, and Chua.

Inspired by the passion and purpose of youth, Samsung Electronics has launched its 2nd edition of the #TeamUnstoppable regional brand campaign, daring Gen Zs and Millennials of Southeast Asia to face challenges head-on and strive for greater heights.

Based on the theme Together, We are Unstoppable, the campaign gathers a group of young changemakers who are passionate about gaming, food, sustainability, social good, education and fashion, and calls on youth from across the region to share their own inspiring stories and galvanise others into action.

“Throughout the ups and downs of the past year, it has never been clearer that Gen Zs and Millennials in Southeast Asia are unafraid to defy barriers and tap on technology to do good. Through #TeamUnstoppable 2022, we hope to build upon our successful run last year to inspire even more young digital natives in the region who are unafraid, undeterred and unwavering; to push their boundaries and creatively express how they will effect positive change in their communities on TikTok,” said Roy Lan, Regional Senior Brand Marketing Manager, Southeast Asia and Oceania at Samsung Electronics. 

This year, the #TeamUnstoppable movement will be centred on TikTok to better engage younger audiences, starring:

- Jason Chua (@bengwhocooks*) – Brash chef, big heart (Singapore)

- Chau Bui (@chaubui_) – The unconventional fashionista (Vietnam)

- Karla Golosinda (@queenwrckr) – A gamer with a cause (Philippines)

- Jerome Polin (@jeromepolin) – The champion of fun and accessible education (Indonesia)

- Jabir Meftah (@jabirmeftah) – The leader of youth leaders (Malaysia)

- Neng Sarun (@nengnn) – The advocate of mindful pet ownership (Thailand)

Explore

Watch #TeamUnstoppable 2022 in a regional film launching the campaign. Each #TeamUnstoppable influencer will star in their own miniseries. The 1st episode of Chua’s story is available here, with episode 2 to be launched on 16 September on Samsung Singapore social channels. 

Samsung is also inviting members of the public to join #TeamUnstoppable. Samsung Singapore’s TikTok page has more details.

*A 'beng' refers to an uncouth person in Singlish.